As a movement, we define collective action as a collaborative and sustained effort to drive systemic change. This means going beyond individual business goals to create broader positive social and environmental impact with a range of diverse stakeholders, from government to industry bodies.

As a B Corp, you’ll connect with like-minded businesses, attract conscious consumers, and position yourself as a leader in the movement for positive change. Together, we’re building an economy that works for all. Now is the time to act. Are you ready to make the difference?

As B Corp numbers soar to new heights, so too does public awareness of what it means to be and buy from a B. To further understand just how widespread this awareness is, we recently set out to study public perceptions of B Corp, certifications in general and their impact on consumer behaviour.